Say hello to Belle! Our new Digital Marketing Manager

August 31, 2018Digital, Industry, Studio

Mela Creative is expanding our digital offering with the arrival of our new digital marketing manager, Belle Makarasen. She will be responsible for digital strategy and ad creation for our clients. With a background in visual communication, Belle is both creative and the ultimate multi-tasker. She will also tell you that she is a minimalist, … Read More

Packaging For The Future

August 10, 2018Digital, Industry, Packaging, Print

The Mela team recently attended a thought-provoking Print21 and PKN LIVE conference held at Monkey Baa in Darling Harbour. We heard from industry specialists about the new frontiers in packaging including current trends in media content consumption, how packaging print engages consumers and finally bridging a connection between print and digital by using augmented reality … Read More

A new twist on an old classic

October 30, 2017Digital, Print

Brancourt Dairy, an Australian family-owned dairy food company approached Mela Creative to promote Brancourts Sweetened Condensed Milk in a squeeze pack to the retail market sector. The “A New Twist on an Old Classic” marketing strategy was developed, designed and implemented by Mela Creative to promote this innovative packaging format for a pantry staple traditionally … Read More

Retro elegance

July 19, 2017Branding, Digital

Strata Central is injecting some good old-fashioned service into the strata management industry complete with sleek and sophisticated branding inspired by the bygone era of Art-deco opulence. Mela Creative designed the distinct new branding for Strata Central with a simplified retro style in gold and black to create a sleek, elegant and sophisticated logo complemented … Read More

Smart simple easy

April 15, 2016Digital

Smart, simple, easy to use. These were the words used to describe what was required for the Recycled Tech website designed by Mela Creative. Part of the Show Technology group, Recycled-Tech provides a great place to buy used, ex-demo or factory clearance professional lighting technology with confidence. The single page parallax design gives the website a sleek … Read More