Maxigenes is a range of dairy powders and products to help promote good nutrition for optimal health for the entire family. Their milk powders are sourced from Australia and New Zealand, which makes them popular both in the Australian and export market.
Maxigenes Chewable Milk with Blueberry tub packaging was designed by Mela Creative for the export market to appeal to children as an appetising snack. The use of bright use of colours and playful illustration helps distinguish between the product types within the Maxigenes Milk product range.
Packaging design will change depending on the market. International and Australian markets respond differently to packaging design. Does your product packaging need updating? Expanding your market overseas? Give us a call.