DCP Distinctive Construction Projects
Category: Construction Company Brand Identity
Mela Creative partnered with Distinctive Construction Projects (DCP) to refresh their corporate identity in line with their reputation for quality craftsmanship and reliability across residential and commercial sectors.
Challenge: Bringing Personality to a Trusted Name
Operating under the trading name Romeo Developments, the company needed a brand identity that reflected its reputation built over 20 years of delivering exceptional projects. The original grey logo lacked personality and visibility. The challenge was to modernise the identity while staying true to the “distinctive” quality that defined the brand.
Solution: A Bold and Cohesive Brand Refresh
We revitalised the DCP logo with a refined icon, modern typography, and the addition of a bright orange brand colour – transforming the identity into something approachable, memorable, and bold. To ensure consistency, we extended the branding across all touch-points, from business cards and apparel to a streamlined landing page, updated email signatures, and a refreshed URL: dcpdistinctive.com.au.
Visibility was further amplified through branded site signage and vehicle decals, turning construction sites and company vehicles into powerful brand showcases.
The team at Mela Creative took our identity and brought it to life!
They’ve created a complete and captivating brand across web design, social media, stationery, attire and signage – and have given us the market presence that until now has been lacking. Their expertise is apparent from the get-go and our uptake in enquiries and peer contact is testament to their fantastic work.”
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